Starting in November, the Elf on the Shelf Magical Journey drive-thru experience will be at the Pamona fairgrounds in Los Angeles. Tickets have already gone on sale and using atVenu, they are creating an immersive merchandise setup as well. With QR codes throughout the drive, you'll be able to snap a photo and be navigated to the custom merchandise website to browse and purchase all available items.
"Prepare to be swept away in an immersive drive-thru experience like no other! The Elf on the Shelf’s Magical Holiday Journey is an original story brought to life by world-class artists from theater, TV, and film, including scenic design by Emmy Award® winner David Korins (Hamilton, Dear Evan Hansen, The 2019 Oscars), original music composed by Emmy Award® nominee Curtis Moore (The Marvelous Mrs. Maisel), and lighting design by Broadway lighting designer David Weiner (Romeo and Juliet, Outside Lands Festival)." - https://elfontheshelfjourney.com/
Since everyone is remaining in their cars for the event, at the end will be where you can pickup everything you purchased. For the customers they will pull up, provide their order number and be handed their bagged items. For the fulfillment staff, using atVenu they can easily monitor incoming and completed orders, print labels to tag merch and easily lookup orders as customers drive up.
If you are in the area, check out tickets today and take a look at the merchandise!
the atVenu Team