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In the fast-paced world of live events, maintaining full transparency across all aspects of your operation is crucial. Whether you're managing a music festival, a concert tour, or a one-off event, keeping a clear view of merchandise sales, concessions, and other revenue streams is key to understanding your financial performance and ensuring accountability. atVenu, a specialized point of sale (POS) system designed for the live events industry, offers comprehensive solutions that bring unparalleled transparency to your event operations.

Festival season is here, and we're diving into the 2024 festival merchandise trends. We explore fan attendance and how fan spending has changed by the genre and size of festivals, as well as highlight new merchandise items to consider adding to your product line. Let's get started!

In the fast-paced environment of festivals, a reliable point of sale (POS) system is essential. It streamlines operations, boosts sales, and enhances the attendee experience. Here’s why the right POS is critical and why atVenu is the best choice and the most trusted festival cashless payment system.

In the fast-paced world of live events, selling merchandise is a significant revenue stream. However, running out of popular items can lead to missed sales opportunities and disappointed fans.

We take a look at the top selling items for pop, rock, alternative, country and hip-hop/rap. Looking at the top 3 selling items, what percentage of an artist's overall Gross Merchandise Sales do they make up?

We're sharing early insights on 2024 artist merchandise trends, including average revenue per person by genre and capacity grouping, as well as trends in concert attendance compared to prior years. See how attendance has changed in 2024 and if has impacted your genre and capacity grouping.

Sponsors are looking for more than just the promise of impressions. The challenge is to provide fans with an exceptional experience while guaranteeing sponsorship visibility. This is where atVenu's promotion and discount features come into play. We share insights into how discounts can benefit fan spending and your sponsors.

For today’s live events, the bar for fan experience keeps rising—and so do expectations for operational efficiency and revenue. Mobile ordering helps you hit all three.

We continue to get asked about how ticket prices for both concerts and festivals impact fan spending behavior once they actually get to the event. With fans having to spend more on tickets, the big question is are fans spending less on merchandise, food and drinks at the event? Is it impacting concert attendance overall?

What should I price my t-shirt at? What do artist's sell their merchandise at? What t-shirt price will sell the most by genre and attendance grouping. We answer all those questions and more in this blog post.

We recently released our 2022 Year In Review: The Merch Edition where we break out popular metrics like dollar per head, percentage of fans buying merchandise, average t-shirt price, and average Gross Merch Sales by the industry's most popular genres.

Not only having the highest average $/head of any genre in 2023 but the highest fan interest and engagement in merchandise so we put together more details on the phenomenon that is K-Pop merchandise!

When the doors open and fans flood in, you don’t have time to guess what’s happening at your event. You need to see it—live. With atVenu’s real-time terminal monitoring, you get full visibility across every booth, stand, register, and item, whether you’re running a single venue or a 40-stage festival.